My First 10 Questions About Samsungs Gal

March 20 [Wed], 2013, 19:27
iPhone partisans may like to mockas a company incapable of doing anything but mindlessly mimicking , but Ill tell you this: The event which the Korean electronics behemoth held inon Thursday evening to unveil its Galaxy S 4 smartphone owed little to Cupertino.

Samsung filled Radio City Music Hall to the rafters with journalists, partners, VIPs and assorted other interested parties, and plied them with an open bar. Then it put on a splashy, overblown, frequently bizarre andBroadway-style extravaganza which included a full orchestra, a tap-dancing little boy, a Real Housewives-esque dramatization of a Miami bridesmaid party, scenes set in China and Brazil, a real convertible sportscar driving on a simulated highway and much, much more. (I kept expecting a chorus line of Rockettes to emerge from the wings.)

It was more or less the exact opposite of Apples classic formula: one or two guys demoing a new product on an unadorned stage. Which made sense, because the Galaxy S 4, for all it owes to the iPhone in terms of basic form factor and interface fundamentals, isnt pursuing Apples less-is-more minimalism. With this phone, Samsung is betting that more is more.
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